Google-Marketing-Platform
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Thu Aug 22 2024
Search Ads 360 adds support for Microsoft automated bidding
Google Search Ads 360 now supports Microsoft automated bidding, which can be included in bid strategies powered by Google AI.
Mon Apr 29 2024
Display & Video 360 updates from Google NewFront
Google NewFront updates to Display & Video 360: Streamline streaming ads, unlock first-party data, and make Google AI work for you.
Wed Mar 20 2024
Maximize CTV Performance with Display & Video 360 and Disney
Starting in April, Display & Video 360 will become one of the first demand-side platforms (DSPs) to integrate with Disney's Real-time Ad Exc...
Mon Mar 18 2024
Empowering the Retail Media Ecosystem with Search Ads 360
We’re adding offsite retail media capabilities to SA360 to help retailers and brands sell more products together.
Thu Jan 26 2023
5 tips to power your 2023 marketing strategy
In this post we recap the top recommendations from Google Marketing Platform for marketers going into 2023.